Cookies Policy

Last updated: May 2026

This policy explains what cookies are, which cookies we use on www.platformliftuk.co.uk, and how you can control them. We use cookies to help our website function correctly and to understand how visitors use our site.

1. What Are Cookies

Cookies are small text files placed on your device — computer, tablet, or smartphone — when you visit a website. They are widely used to make websites work efficiently and to provide information to website owners.

Cookies do not contain personally identifiable information on their own, but they can be used in combination with other data to identify you. Some cookies are placed by the website you are visiting (first-party cookies) and some are placed by third-party services operating on that website (third-party cookies).

Cookies can be either session cookies — deleted when you close your browser — or persistent cookies, which remain on your device for a set period or until you delete them.

2. How We Use Cookies

We use cookies on www.platformliftuk.co.uk for the following purposes:

To ensure the website functions correctly and pages load as expected
To remember your preferences and settings during your visit
To collect anonymous analytics data to help us understand how visitors use our site
To improve our content and user experience based on that data

We do not use cookies to serve targeted advertising and we do not share cookie data with advertisers.

3. Types of Cookies We Use

Essential Cookies

Required for the website to function correctly
Enable core features such as page navigation and form submission
The website cannot operate properly without these cookies
Do not require your consent as they are strictly necessary
Duration: session — deleted when you close your browser

Analytics Cookies

Used to collect anonymous data about how visitors use our website
Track which pages are visited, how long visitors stay, and where they come from
We use Google Analytics for this purpose
Data collected is aggregated and anonymous — it does not identify you personally
Duration: up to 2 years

Preference Cookies

Used to remember your settings and preferences between visits
Store your cookie consent choice so we do not ask again on return visits
Duration: up to 1 year

Third-Party Cookies

Some features of our website use third-party services such as embedded forms and contact tools
These services may set their own cookies on your device
We do not control third-party cookies and they are governed by the relevant third party's privacy and cookie policies
Duration: varies by third party

4. Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics cookies collect anonymous information including:

The number of visitors to the site
Which pages are visited and for how long
How visitors arrived at the site — from a search engine, a direct link, or a referring website
The device type and browser being used

This data is aggregated and anonymous — it does not identify you as an individual. You can learn more about how Google handles this data at policies.google.com/privacy.

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout.

5. Specific Cookies Used on This Website

_ga

Provider: Google Analytics
Purpose: Distinguishes unique users by assigning a randomly generated number as a client identifier
Duration: 2 years

_ga_*

Provider: Google Analytics
Purpose: Used to persist session state across page visits
Duration: 2 years

_gid

Provider: Google Analytics
Purpose: Distinguishes users and stores a unique value for each page visited
Duration: 24 hours

cookie_consent

Provider: Platform Lift UK
Purpose: Stores your cookie consent preference so we do not ask again on return visits
Duration: 1 year

6. Managing and Controlling Cookies

You have the right to accept or decline non-essential cookies. When you first visit our website, a cookie consent notice will appear where you can make your choice.

You can also manage cookies directly through your browser settings. Most browsers allow you to:

View what cookies are stored on your device and delete them individually or in bulk
Block third-party cookies from being set
Block all cookies from specific websites
Block all cookies from all websites
Delete all cookies automatically when you close your browser

Please note that disabling essential cookies may affect the functionality of our website and prevent some features from working correctly.

For guidance on managing cookies in your browser visit:

For more general information about cookies visit www.allaboutcookies.org.

7. Cookie Consent

When you first visit www.platformliftuk.co.uk, a cookie consent banner will appear. By clicking to accept cookies, you consent to our use of non-essential cookies as described in this policy.

You can withdraw your consent at any time by:

Clearing cookies from our site in your browser settings
Adjusting your cookie preferences using the link in our website footer
Using your browser to block cookies from our website going forward

Essential cookies do not require your consent as they are strictly necessary for the website to function.

8. Changes to This Cookie Policy

We may update this cookie policy from time to time to reflect changes in the cookies we use or changes in applicable law. The date at the top of this page indicates when the policy was last updated. We encourage you to review this policy periodically.

9. Contact Us

If you have any questions about our use of cookies or this cookie policy, please contact us via the contact form at:

www.platformliftuk.co.uk/contact